This Friday I went to a press event at H&M to see the "All for for Children" collection, which is in collaboration with UNICEF. For every item sold - H&M will donate a percentage to the project, to educate, address the causes of child labour and other importance issues. (see more)The collection will be launched the 18 Oct, in the sizes 92-128.(Also this time the collection it build around a children’s book) Pictures and more info will come later.
Second news was the "Fashion Family" collection, which will be launched mid September and will only be available online. It is defiantly fashion for mom, dad and your little mini-me. Dress up for the whole family. (pic. 1&2)
And then the "Home Kids" collection now one display for us to touch - you can defiantly look forward to this first home line for kids. (pic. 3-5) In the shops and online in the end of July.